The Ford Explorer that most resembles Land Rover's current lines came out in '11; modern Land Rover lines debuted with the newest Range Rover in '13. I'd always assumed that the newest Land Rover lines were conceptualized under Ford's ownership, and Ford saw an opportunity to beat Land Rover to the punch once they sold the brand.
Regardless of whether the LR5 looks good--and I think we've seen plenty of it to get a pretty good idea of what it's going to look like--anyone who likes the way it looks can buy a Range Rover Sport right now. Why do they need two vehicles that look nearly identical when there's a huge, gaping hole in the lineup of a marque that touts itself as one of premium off-road heritage?
The Explorer did debut before the current models of LR's but the current design of the LR's has been something in the works for some time. One might even say that the current lineup is resembling the last generation Range Rovers. In fact the similarities between the vehicles are likely even greater than we can imagine.... There's this to consider...
The development of the fifth generation Explorer was led by chief engineer Jim Holland, who was also a chief engineer for Land Rover; heading development of the Land Rover Range Rover (L322) 2005 face-lift. Holland also worked on the Ford Expedition (U324) during its initial development.
As we see above, Jim Holland was chief engineer on the previous model Range Rovers and the current model Ford Explorer. Should we really assume there would be no cross-engineering?
Perhaps Jim was privy to future LR designs and utilized some of that knowledge when he took over the Ford seat. Just as current designers at Adidas previously were employed at Nike and are bringing that experience with them, to enhance a product that needs it badly through proven design methods...
Thus, the similarities of the models exist. When the facelift model of the Explorer arrived, with the newly designed grille, Jim probably felt like he was able to see his vision for the Ford Rover like product come full circle. And to me, it's clearly the best looking Explorer to date... So again, it's flattery that when people see the Explorer it makes them think of a Land Rover. But what's odd, I'll bet you that when most people see a Land Rover, they don't conjure up images of the Explorer..
You've mentioned the price a number of times as if that is the explanation for abandoning the more utilitarian design. Have you priced out a Jeep Wrangler Unlimited? A Rubicon will cost you $50-60k. They come with none of the "creature" amenities that some feel must be included in a $60k truck, yet they don't have any trouble selling those trucks because they fit a market segment. The current body style fills a market segment. The new body style wants to fit a different market segment, a market segment very crowded with other established competition.
I went through a similar thing when Porsche abandoned their air cooled boxer engines in the 911 and went liquid cooled. Sure the new engines performed fantastic and there was no need to worry anymore about sitting in traffic in triple digit temps, but much was lost in the mystique of those old boxer engines - the sound, the smell, etc. You get used to the new engines but there's still nothing like a pre-996 body style 911.
While I'm a big fan of the 993 and the air cooled engines, and agree that the pre-996 body car represented the pinnacle of the Porsche marquee, primarily for the reasons you mentioned, it's obvious that we're over-valuing nostalgia if we would wish for that to stand in the way of the progress Porsche has made. This current generation 911 is the best ever. Put it head to head versus a 1997 of the same line and the new one beats the old one every time. Probably gets better gas mileage in doing so, and is quieter to boot. Nostalgia is great but undermines reality. I'm a big basketball guy. Dr.J is my favorite player of all time. But it doesn't blur my vision of seeing that LeBron James is better in every metric.
So while I admit there's a good size niche group of enthusiasts who didn't want the car tampered with, progress is progress. And while your competitors are progressing, you better put off an image of doing the same I'd think...
As for the price issue and the notion that the LR fills the needs of a certain segment...
What segment exactly would you say the current LR4 is reaching? Is it primarily driven seriously as an off road vehicle by men? Or is it primarily driven to the grocery store or to transport kids by women?
Give me a ratio you think those two segment represent of current LR4 daily drivers. For me, it's probably around 10% off road and 90% on. Regardless of drivers gender. And I'd think the majority of these vehicles are being operated daily more regularly by women than men. I might be wrong, but it seems that way...
So if that scenario above is close to the case, I'd think women, and most other on-road drivers of the trucks would appreciate more convenience...
The Jeep product you mentioned is targeted for the more serious off-roader. So the amenities aren't necessary, regardless of price point. The number of women who drive that vehicle is also probably a bit smaller than the percentage of women in LR's...
A Land Rover is still a luxury vehicle despite its off road prowess. Luxury vehicles tend to include options like the one we're discussing. Automatic tailgates and rear seats.
Our previous truck was a Denali XL. Had auto everything. Before that, a Cadillac Escalade, same thing. Auto tailgate and rear seats. Both around 60 grand at the time of release.
The other day I assisted my father in law in the purchase of a 2013 Infinity SUV as he's a big Nissan guy. Before that he owned an Armada, and two Pathfinders. Every one had auto tailgates at a price point under 60k.
So because price is generally the #1 factor in a persons purchase, I find it relevant. We want the most vehicle that we can get for the money we can afford to spend...On top of that, I don't see any Land Rover as part of any niche club except those of the well-to-do in many cases. A luxury brand. Where every model should be equipped with high level options.
There may be a people like yourself who favor utility over convenience. And I can see how there are times when one might favor it. But for the average driver of these vehicles, I believe, not only do they expect to see automatic tailgates and similar amenities, they're surprised when they don't have them, and would welcome them if they could get 'em...